Get an estimate

Pricing

Two monthly plans. Custom work, quoted.

Website Care looks after the website you have, for $199 a month. Website Care Plus gives you a website built, redesigned or rebuilt for you, then hosts, protects, optimizes and keeps improving it, from $499 a month. Anything else gets a custom quote, after we've looked at what you need.

Compare the plansRequest a Custom Quote

No long-term contractsCancel anytimeNo setup fees

Monthly plans

Website Care or Website Care Plus

Both are month to month, with hosting included and no setup fee. Website Care includes a standard migration off a website builder, rebuilt as it looks now. Website Care Plus adds a website built or redesigned for you, SEO and AI search, conversion tracking and reporting, and two development hours a month.

Website Care

For a website you already have and want kept in good order.

$199 per month

  • No setup fee
  • Cancel anytime
  • Standard migration included

Your existing website, domain and content stay yours.

Start Website Care
  • Your current website, managedHosting, updates, security and backups, handled for you.
  • Leaving a website builder?We rebuild an eligible Wix, Squarespace, Shopify, Webflow or Duda site as it looks now. Included.
  • Problems put rightIf an update breaks something, or the site is hacked while in our care, we put it right.
  • Two Quick Fixes a monthSmall changes of about fifteen minutes: a photo, some wording, a post.
  • CRM & AutomationYour inquiries in one place, with automatic follow-ups. Set up during onboarding.

Website build included

Website Care Plus

For a new website, or a better one: designed, rebuilt and then kept improving.

From $499 per month

  • No setup fee
  • Cancel anytime
  • Standard migration included

Your website is yours after 12 monthly payments. Early buyout available.

Start a website project
  • Website built or redesignedNew, redesigned or rebuilt on a modern platform, with no large bill at the start.
  • SEO & AI search optimizationSet up properly at launch, then on-site optimization every month.
  • Managed hosting & protectionEverything in Website Care: hosting, CDN, backups, updates and security.
  • CRM & lead managementEvery inquiry organized, with advanced follow-ups that run over weeks. Set up during onboarding.
  • Conversion tracking & reportingAnalytics, your ad tracking and form conversions set up, and a monthly report.
  • Two development hours a monthIn place of Quick Fixes: time for new pages, features and improvements.
See every difference
Website Care and Website Care Plus, feature by feature
Website Care$199 a monthWebsite Care Plusfrom $499 a month
Managed hosting and CDNIncluded. We run the hosting.Included.
Software updatesCore, plugins and theme, applied and checked afterward.Included.
Security hardeningIncluded.Included.
BackupsIncluded. How often and where, confirmed in writing at the start.Included. How often and where, confirmed in writing at the start.
PerformanceKept in shape.Built fast, kept in shape.
Hack recovery and emergency repairIncluded while the site is under our care.Included.
Quick FixesTwo a month, about fifteen minutes each. No rollover.Development time instead of Quick Fixes.
Development timeQuoted first, at preferred client rates.Two hours a month, instead of Quick Fixes. More is quoted at preferred rates.
Website built or redesignedNo new design. A website builder site you like is rebuilt as it is: see Website migration.A new website, a redesign, or your current one rebuilt on a modern platform, within the standard scope.
Website migrationIncluded for an eligible standard website: a Wix, Squarespace, Shopify, Webflow or Duda site rebuilt on our platform as it looks now, or a WordPress site moved onto our hosting. Confirmed by a free assessment first.Included for a standard website: your content and page addresses carried into the new design, staged, tested and switched over, with redirects and forms checked.
SEO & AI search optimizationNot included.A technical audit and full setup at launch, then a monthly routine. No ranking promises.
Analytics, ad tracking & conversionsConnected and configured: where visitors come from, and the actions that matter, such as a form sent or a call tapped.Google Analytics, Search Console, your existing Tag Manager, Google Ads and Meta tracking, and form and CRM conversions, set up and checked.
CRM & AutomationIncluded: your leads, conversations and bookings in one place, with automatic follow-ups. No setup fee.Included, with advanced follow-ups, and sales reported back to supported ad accounts.
Business texting, email and callingA monthly allowance, confirmed in writing before anything is switched on. Texting starts once carrier registration is approved.A monthly allowance, confirmed in writing before anything is switched on. Texting starts once carrier registration is approved.
Google visibility setupNot included. Care measures the site you have.Analytics, Search Console, sitemap submission and indexing set up at launch. For a local or service business, a Google Business Profile as well.
Monthly reportingA short note each month: what was updated, checked and fixed.A monthly summary of visitors, search clicks, inquiries, appointments and sales by source, with the work we did.
Custom development, integrations, complex migrationsQuoted first, at preferred rates. A standard builder migration is included.Beyond the two hours, quoted at preferred rates.
OwnershipAlready yours, and it stays yours. Cancel anytime and we help you move it.Yours after 12 completed monthly payments, or sooner by an agreed buyout or advance payment. Cancel before then and the service ends; the design doesn't transfer.
Billing$199 a month, flat. Month to month, no setup fee. Cancel anytime.From $499 a month. Month to month, no setup fee. Cancel anytime.

How cancelling and ownership work

Website Care Plus

One plan for the whole website

Design, hosting, maintenance, security, SEO and AI search, CRM, tracking and ongoing improvements, from $499 a month. One team and one bill, instead of an agency, a host and three subscriptions.

  1. Website built or redesigned

    A professionally designed, modern website for your business.

    • New, redesigned or rebuilt. Your first website, a redesign of the one you have, or your current design rebuilt on a modern platform with cleaner, faster code underneath.
    • Nothing important left behind. Before anything moves we list your pages, addresses, forms and features. Content, search rankings and the features you rely on come with you, and old addresses redirect.
    • How we build and rebuild
  2. SEO & AI search optimization

    Stronger technical foundations, then on-site optimization every month.

    • Set up properly at launch. A technical audit and a review of what people search for, then titles, headings, structured data, sitemap, internal links and image text, with Search Console and Google Analytics connected.
    • Ready for AI answers, and kept up. Clear answers to the questions customers ask, and business details that agree everywhere. Each month we check search performance and fix what we find, without touching your development hours.
  3. Managed hosting & protection

    Managed web hosting and a CDN, with backups, updates and security handled.

    • Hosting, CDN and backups. Fast managed hosting behind a CDN, the security certificate kept current, and backups of your site, with how often they run and where they're kept confirmed in writing when we start.
    • Looked after, not only hosted. We apply updates and check the site afterward. When something goes wrong, we deal with it.
    • What Website Care covers
  4. CRM & lead management

    Every inquiry organized and followed up.

    • Every inquiry in one place. Leads from your forms, calls and chat land in one list with each customer's conversation history, and move through a pipeline from new to won.
    • Followed up and booked. Replies, reminders and follow-ups go out on their own, and customers book from your real availability.
    • How CRM & Automation works
  5. Conversion tracking & reporting

    Understand which inquiries lead to real business.

    • Analytics, ad tracking and conversions, set up. We set up Google Analytics and Search Console, connect your existing advertising pixels, and configure contact form and CRM conversion tracking so you can understand where your website inquiries come from.
    • A monthly report about business, not just visits. Visitors, search clicks, inquiries, appointments and won jobs by source, next to the uptime, security and SEO work we did. If something isn't connected, the report says so.
  6. Ongoing website development

    Two hours of development each month for further improvements.

    • Two hours, every month. New pages, new features and improvements, in place of Website Care's Quick Fixes. Routine upkeep never comes out of them.
    • Bigger work, quoted first. Anything past the included hours is quoted before it starts, at preferred client rates, so nothing is billed you didn't agree to.

Free standard website migration

Switching to us shouldn't be the hard part. For a standard website we move everything ourselves, test it on a copy, and keep your current site up until the new one is ready, wherever that's practical. There's no setup charge for it.

Large stores, complex platform conversions, email moves, significant data cleanup and custom integrations may need a written quote first. No one can guarantee zero downtime in every hosting setup, so we plan the switch to keep it as short as possible.

  • A review of your current hosting
  • Website files and database transferred
  • Standard content and media moved
  • Staged and tested before anything switches
  • DNS cutover planned with you
  • Security certificate verified
  • Redirects checked
  • Forms tested
  • Checked again after the move
  • A way back planned, where it applies
See everything Website Care Plus includes

Website built or redesigned

  • New website design and development
  • A redesign of your existing website
  • A rebuild of your existing website on a modern platform
  • Your current design recreated with a cleaner, faster build, where that's the better choice
  • An inventory of pages, addresses, forms and features before a rebuild, so nothing essential is dropped
  • Content, page addresses and search rankings preserved wherever practical, with redirects mapped
  • Free standard migration and launch

The starting price covers a standard business website of up to 20 pages from up to six page designs, with up to three forms. Online stores, member areas, custom applications, extensive writing and complex migrations are quoted.

SEO & AI search optimization

  • Technical SEO audit, and a keyword and search-intent review
  • Page titles, descriptions and heading structure
  • Structured data where it applies: organization, services, local business, FAQs
  • XML sitemap, robots and indexing checks, and canonical addresses
  • Internal linking, image optimization and alt text
  • Google Search Console, Google Analytics 4 and a Core Web Vitals assessment
  • Local search basics for a local or service business, including help with a Google Business Profile
  • Answer-first page structure, question-and-answer content where it helps, and consistent business details for AI search
  • A monthly routine: technical checks, a search performance review, small on-page improvements and fixes for what we find

Rankings, and mentions inside a particular AI assistant, are decided by Google and the AI companies. We don't promise them. Content writing programs, link building, campaigns and large optimization projects are quoted.

Managed hosting & protection

  • Managed hosting, CDN and caching
  • Security certificates kept current
  • Performance tuning
  • Backups, with how often they run, where they're kept and for how long confirmed in writing at the start
  • WordPress, theme and plugin updates
  • Troubleshooting and recovery when something goes wrong

Security work reduces risk. No one can honestly promise a website will never go down or never be attacked, and we don't.

CRM & lead management

  • Leads from your website forms captured automatically
  • Customer contacts, with each conversation's history
  • A lead pipeline, from new to qualified to won
  • Appointment booking and tracking
  • Follow-up automation, written in your voice
  • Where each lead came from, and which became qualified leads and sales

Usage allowances for texts, emails and calls are confirmed in writing before anything is switched on.

Conversion tracking & reporting

  • Your existing Google Analytics, Search Console, Tag Manager, Google Ads and Meta accounts connected, without duplicates
  • New Google Analytics 4 and Search Console set up where you don't have them
  • Conversions counted only for forms that were actually sent: contact, estimate, booking and CRM forms
  • Google Ads conversion tracking, and enhanced conversions for leads where your account supports them
  • Meta Pixel, and Meta Conversions API where a supported integration exists
  • Campaign tags and ad click IDs kept with each lead, where permitted
  • Qualified leads and sales from the CRM reported back to supported ad accounts
  • A monthly summary: visitors, search clicks and impressions, inquiries, calls where measurable, appointments, qualified leads, sales, lead sources, uptime, and the work we did

Set up in your own accounts, with the access you give us at the start. Tracking respects consent and the ad platforms' rules, and it can't tie every sale to an ad. Running ads and ad spend aren't included; custom integrations and analytics rebuilds are quoted.

Ongoing website development

  • Two hours of development a month, in place of Quick Fixes; unused hours don't roll over
  • New pages, features, design changes and improvements
  • More time quoted first, at preferred client rates

Updates, checks and the monthly SEO routine are part of the plan, separate from these hours.

What the starting price covers

  • A business website of up to 20 pages, built from up to six page designs
  • Built on WordPress with Oogle's own theme, around the branding you have
  • Your existing or supplied content, edited and organized, with new writing for the homepage
  • Up to three forms (contact, quote and booking), connected to CRM & Automation
  • Free standard migration of one website, with its content, media and redirects
  • Connections to your Google, Google Ads and Meta accounts

Quoted separately

  • Online stores, and large catalogs
  • Member areas, portals and custom applications
  • Substantial custom functionality and integrations
  • Writing many pages from scratch
  • Complex migrations: platform conversions, large stores, email moves, data cleanup

Work past the standard scope or the included hours is quoted in writing before it starts.

Cancel anytime

No long-term contracts. A clear path to ownership

No long-term commitments, no setup fees, and no surprises. Stay because you love the service, not because you're locked into a contract.

Cancelling

  • Month to month

    Both plans are billed monthly. There is no minimum term and no setup fee.

  • No cancellation fee

    Email us to cancel, at any time, and we confirm it in writing with the date the service ends. Nothing is charged for leaving.

  • Paid through the month

    The service runs to the end of the month you’ve already paid for, then stops. No further payments are taken.

Who owns the website

Website Care

It’s your existing website. The site, its domain, content and data stay yours, during the plan and after it. Cancelling never transfers anything to us, and we help you move it.

Website Care Plus

Cancel your monthly service anytime. Your new website becomes yours after 12 completed monthly payments, or sooner through an agreed buyout or advance payment.

  1. Complete 12 payments

    After 12 completed monthly payments, the website design is yours, under the agreed terms.

  2. Buy it outright

    Before then, ask for a quote to buy the design. Once the agreed buyout is paid, it's yours.

  3. Pay the rest in advance

    Pay the remaining payments up to twelve ahead of time and the design is released to you. Your agreement says how that prepaid service period, hosting and support carry on.

Cancel before then and the service ends without a penalty, but the new website's design doesn't transfer, unless you buy it out or pay the remaining payments in advance.

On every plan, your own content, domain and customer data are yours, and we give you a copy on request. Third-party software, stock images and licensed services stay under their own licenses. Read the full terms

One-time projects

Prefer to own your website from day one?

Every project is different. Tell us what you're looking to build, and we'll prepare a custom quote based on your needs.

From complete website redesigns to custom development and integrations, we'll review your requirements and recommend the right solution.

Request a Custom Quote

Quoted to your requirements

  • Website designs and complete redesigns
  • Online stores and booking systems
  • Custom development and integrations
  • Migrations and replatforming
  • Separately commissioned setup and configuration

Pay once and the agreed deliverables are yours. A quote never requires a monthly plan; Website Care is there afterward if you want it.

Pricing questions

Is there a contract?

No long-term contract on either plan. Both are month to month, with no setup fee and no fee for cancelling. You still accept our terms of service when you start, and they set out how cancelling works: tell us any time, and the service runs to the end of the month you've paid for.

Do I have to stay on Website Care Plus for 12 months?

No. You can cancel Website Care Plus at any time, with no penalty. The 12 payments are about ownership, not a minimum term: after 12 completed monthly payments the new website is yours. Cancel before then and the service ends, but the design doesn't transfer, unless you buy it out or pay the remaining payments in advance.

Can I own my Website Care Plus website sooner?

Yes, two ways. Ask us for a buyout quote, and the design is yours once the agreed amount is paid. Or pay the remaining payments up to twelve in advance and the design is released to you. Either way it's agreed in writing first, including how hosting and support carry on.

Who owns the website on Website Care?

You do. Website Care looks after a website you already own, and the site, its domain, its content and your data stay yours during the plan and after it. Cancelling never transfers anything to us, and we help you move the site wherever it's going.

What's the difference between Website Care and Website Care Plus?

Website Care ($199 a month) looks after the website you have: hosting, maintenance, security, backups, two Quick Fixes a month, and CRM & Automation with basic follow-ups. Website Care Plus (from $499 a month) is one plan for the whole website: a website built, redesigned or rebuilt for you, SEO and AI search optimization, managed hosting and protection, CRM with advanced follow-ups, conversion tracking with a monthly report, and two development hours a month instead of the Quick Fixes.

Is Website Care Plus only for new websites?

No. It's also for established businesses whose website is outdated, slow, broken or not bringing in work. We can design a new website, redesign the one you have, rebuild it on a modern platform, or recreate your current design with cleaner, faster code underneath. Before a rebuild we list your pages, addresses, forms and features, so nothing essential is quietly dropped.

Is moving my website to you free?

Yes, for an eligible standard website, on either plan. With Website Care, a site on Wix, Squarespace, Shopify, Webflow or Duda is rebuilt on our platform as it looks now, and a WordPress site is moved onto our hosting, with no migration or setup fee. A short, free assessment confirms it qualifies before you commit. Complex platform conversions, active online stores, email moves and custom projects are quoted in writing first. An entirely new design or a substantial redesign is Website Care Plus. How a move works.

We already run ads. Will you replace our tracking?

No. We'll connect your existing tracking codes and configure supported conversion events without replacing the accounts you already use, and you keep ownership of them. Running your campaigns and the ad spend itself aren't included in the plan.

Is there a setup fee?

No. Starting either plan has no setup fee, and that includes setting up CRM & Automation. A separate project, such as migrating a large site, moving years of records or a custom integration, is quoted on its own before it starts, so you always know what's included and what isn't.

How much does a custom website cost?

Every project is different, so we don't publish a figure. Tell us what you're looking to build and we'll prepare a custom quote based on your needs. Pay once and the agreed deliverables are yours. Asking for a quote never requires a monthly plan, and Website Care is there afterward if you want it.

Do you do one-time repairs?

Yes. A broken, slow or hacked site, a migration or an integration doesn't need a plan. We look at it, tell you what's wrong and what it will cost, and start when you say so. Get website help.

Not sure which fits?

Answer a few questions and see where the price starts, with no email needed. Or tell us what you need and we'll recommend the right option.

Get an instant estimate Contact us